Now the biggest porcelain manufactory in Europe, Herend was founded in 1826 to produce earthenware in the small Hungarian village for which it was named.
At the time, Hungary was flooded with low-cost pottery, so competition was fierce.
In 1839 a major turning point occurred when Mor Fischer became the Manufactoryís new owner.
Taking Herend in an entirely new direction, visionary Fischer carved out the unique niche of producing dinnerware replacement pieces for Europeís royal families to complement their valuable porcelain patterns from Germany and the Far East.